Adenanthos sericeus Labill.

Woollybush

Shrub or rarely small tree, without a lignotuber. Leaves to about 4 cm long, dissected into fine segments and generally with silky grey hair. Flowers hidden within the leaves, deep pink to red.

subsp. sericeus is the subspecies in cultivation and an exceptional foliage plant.

SW WA.

Source: Spencer, R.; Molyneux, B.; Mathews, D. (2002). Proteaceae. In: Spencer, R.. Horticultural Flora of South-eastern Australia. Volume 3. Flowering plants. Dicotyledons. Part 2. The identification of garden and cultivated plants. University of New South Wales Press.

Distribution map
kingdom Plantae
phylum   Tracheophyta
class    Magnoliopsida
superorder     Proteanae
order      Proteales
family       Proteaceae
genus        Adenanthos Labill.