Primula vialii Delavay

Leaves lanceolate to oblong, to 30 cm or so long, tapering to a winged petiole, hairy on both surfaces, margin toothed. Flowers in dense spikes, bluish violet, tubular, fragrant, sepals bright red; summer.

China

Source: Jepson, A.; Spencer, R. (1997). Primula. In: Spencer, R.. Horticultural Flora of South-eastern Australia. Volume 2. Flowering plants. Dicotyledons. Part 1. The identification of garden and cultivated plants. University of New South Wales Press.

kingdom Plantae
phylum   Tracheophyta
class    Magnoliopsida
superorder     Asteranae
order      Ericales
family       Primulaceae
genus        Primula L.